Tuesday, September 19, 2017
Andrew Sullivan offers a booklet-length article in New York Magazine Sept. 19, 2017, “America Wasn’t Built for Humans” with the byline “Tribalism was an urge our Founding Fathers assumed we would overcome; And so it has become out greatest vulnerability”.
The article roughly equates American tribalism with hyper partisanship, but it also promotes intellectual reduction, especially the over broad ideas of what comprises a “hate crime” or “white supremacy”. It seems intellectually lazy but also reflects on what my own mother used to call “real life”. He points out how Chadwick Moore was ostracized merely for giving Milo Yiannopoulos credibility in an otherwise reasonably funny and critical piece in “Out”.
I certainly experienced the same sort of tribalism in many episodes of my own life, as leftist leadership in much of the gay community demanded loyalty to its own imposition of identity politics
Sullivan sees our historical denial of our “tribal nature” as a flaw in the way the nation was set up after the Constitution was adopted. Then later, this little snarky, timocratic gem: “One of the great attractions of tribalism is that you actually don’t have to think very much.” You can watch your whole life’s output grow less bad.
Sullivan refers to Sebastian Junger’s “Tribe” (WP review) and Wades’s “A Troublesome Inheritance” (review), where civilization tried to gnaw away at tribalism.
Thursday, September 07, 2017
"Real Fast Indie Marketing" for self-published books to wholesalers and independent bookstores presented in webinar
I got an email informing me of the “Real Fast IndieMarketing” service by Amy Collins (emailed by New Shelves Books).
Amy offers classes and webinars, and there is a 2-hour video of some of the classes.
Amy stresses several important points. Independent and chain bookstores often do well with physical books, even though the popular myth is that Amazon kindle and BN Nook are destroying books. Her course material (there are packages that range up to about $700) cover how to design a marketing campaign, which should start before the self-publication of a book, either by a print run or by POD.
She stresses the importance of finding a wholesaler. Ingram may not be willing to wholesale self-published books and POD unless through its affiliated Ingram Sparks; but I know that other POD companies (Authors’ Solution) do offer packages that include wholesaling and independent bookstore campaigns.
She says that there are reputable companies that do provide third-party reviews.
She emphasizes that authors need to learn people skills and awareness of the business needs of stores.
She suggests that authors spend 20-30 minutes on marketing every weekday starting before publication. Well written cover letters and marketing plans are essential.
She spends sometime on niche books, which can sometimes be placed in specialty stores like gift shops. Hospitals, airports, supermarkets, convenience stores, pet or sporting goods (depending on content).
She talks about cover design. If you have a science fiction novel set on another planet, show what a community on this other planet would look like.
Wednesday, September 06, 2017
WJLA7 (Sinclair) reports that a Boy Scout in Montgomery County, MD has donated (probably by getting donations first) about 2000 books to a homeless shelter (not sure if it is in DC or MD).
It looks very much like I will do a downsizing and household move soon, and some older books could be donated. But many are policy books and of a nature not likely to work well in a shelter. But it’s a definitely a good idea to consider.
But I would definitely keep the 1950 set of World Book Encyclopedias, with their wonderful elevation maps of all the states and Canadian provinces. They've never reinstated them in later versions. I don't know why. These were a favorite in my high school days.
Friday, September 01, 2017
There’s a site called Self-Publishing Advice and I found a long blog post and interview on how fiction series authors can get started, when the author intends a series, with a technique called “Perma free” (the first book follows “it’s free” on a table) and then Kindle Unlimited (KDP). There is a debate as to whether this is more effective than trying to use as many retail outlets as possible.
Here is the blog posting by Jay Artale as Pippa Da Costa and Susan Kaye carry on a discussion, link .
The article, dated today (Sept. 1) is quite long, but I was surprised at the claim by many author that they can get readers hooked on their series, especially in romance, fantasy, or sci-fi.
It’s true, I see people reading tablets and Kindles on the DC Metro, but I don’t see a lot of hardcopy texts. OK, one day I saw a hunk reading a philosophy textbook for college, rather like seeing a young math professor looking over a calculus quiz he was going to give.